Twitter appears to be building their own video hosting solution, although how far reaching is still unclear. AllThingsD is citing sources who are revealing that users will be able directly upload content through their own mobile apps.
This appears to be another move by Twitter to control their channel content, rather than allow 3rd-party apps to fill the void. Perhaps this new approach is designed to streamline the user experience, open up more ways to advertise, or maybe both. Twitter has just announced the purchase of Vine, a 3-man outfit from NYC, designed to capture video through your mobile phone. The company is only a few months old, so it’s still too early to know what makes this small firm so special to Twitter.
Granted this is only mobile video, where the video hosting market is a little more fragmented. It would still be foolish to compete head-on with the likes of the behemoth that is Youtube. At this time anyways.